Summerfest is an iconic symbol of summer here in Milwaukee, Wisconsin. Since 1968 Summerfest has been attracting artists and music lovers of all kinds. Summerfest got its start back in the 1960s as a festival that would mimic the Oktoberfest celebration in Munich, Germany. Today, Summerfest houses 11 stages with over 800 acts and over 1,000 performances across 24 acres along the coast of Lake Michigan. Nearly 900,000 visitors attend from all over the world to participate in this rich Milwaukee tradition.
However, every great show needs a great crew and that is where Bradley comes in. From 2011 to 2012 the Summerfest grounds underwent a major renovation spending $34 million on updating 2 music venues, VIP decks, restaurants, entrance gates and plazas, parking lots and of course the RESTROOMS. Behind the scenes at Summerfest, Bradley products can be found in every bathroom. They include Bradley's Multi-Founts, OmniDecks, Bradmar 100% Recycled Partitions, stainless steel washroom accessories and Verge Lavatory Systems. According to Robert J. Gosse, AIA, Summerfest's Director of Design and Construction, "Restrooms are a direct reflection on any establishment, whether it's a fancy restaurant or music festival. Our goal was to raise the level of design in our restrooms a few notches to heighten our patrons' overall experience."
With Bradley products gracing every restroom at Summerfest, the public restroom experience should be more pleasant at this year's festival. To find a map of the Summerfest Grounds (complete with locations of all restrooms) Click Here